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One of the most effective ways to secure visibility online is to stir up debate or disagreement. When people disagree with each other, they become more emotionally invested, more vocal, and the piece itself attracts more comments, shares, and reactions. All of these are good things, so how can you imply discussion and debate with just a title? This catchy title fits the bill. You’ll track down a number of experts, find their views on a given subject (hopefully disagreeing with each other), syndicate the article, and let the fun begin. Also note that the blog titles isn’t sensationalized; it just presents the situation as it is.